There are a few things you need to do and consider to prepare for your first face to face meeting:…

Today I’m going to talk about the life cycle of a business and how to get the most out of…

Today I’d like to chat about the different types of support staff you need and what makes them so important.…

The Rule of 1% is simply defined as adding to your customer service one percent at a time. Before you…

In the last post we talked about how to figure out what your customers want out of a positive shopping…

In the last post we talked about the first secret to building a solid customer service plan and how to…

Customer service is a pretty hot topic and can make or break your business. Consumers have little patience for lousy…

In the last post we talked about the first three of the 7 specific areas you need to consider in…

The 7 specific areas you need to consider in your franchise prototype process: Primary Aim Strategic Objectives Organizational Strategy Management…

We are going to embark upon a journey through the world of e-myths and debunk them to help you avoid…

We’re going to go through the 5 essential keys to a successful and reusable marketing campaign launch. Once you have…

Today we’ll take a look at how the kings of industry wine, dine and otherwise cajole prospects. Most of successful…

Direct response marketing is a marketing that demands a direct response from your potential customers. This type of marketing is…

To help business owners understand some of the key insurance issues relating to civil unrest, the information provided below is…

There are three key areas of public relations you can use to boost your advertising results ten-fold over your paid…

It’s extremely important to build relationships with your vendors and those around you can bring in new customers/clients and increase…

Today you’ll learn how to use direct mail marketing and, yes, telemarketing to your full advantage. I know, the word…

There are 5 major components to good advertising copy: (The order of these is essential to success) Command Attention Showcase…

Today I’d like to talk about how to turn prospects into customers and also retain them for future marketing. While,…

As we are going about our day(s) for waiting news of the next catastrophic event to appear in the middle…

We have several post categories of interest in our site. Some are directed at Property Owners, Contractors, Adjusters, Agents, and…

Welcome to Weather Event! This website is dedicated to the Large Loss Insurance Industry. The Adjusters, Insureds, Insurance Carriers, Community…